STOP RELYING
ON HUNCHES
AND ANECDOTAL
EVIDENCE

Trakstarr: Real Time Data Collection and Consumer Tracking Technology.

Trakstarr is a proprietary consumer tracking technology that will give you the number of impressions and engagements at any location, anytime of the day.

An objective reporting tool that allows you to track shoppers and consumers so you can fully understand your conversion rates, effectively calculate ROI and drive insight based decisions.

Get a complete picture of consumer behavior and activation performance at a level never before possible.

Unobtrusive and Insightful. Trakstarr Silently Tracks and Captures Consumer Behavior.

Trakstarr uses cell phone signals to silently track customer traffic and the amount of time customers spend at your event.  All in real time.

Customized Settings and Reports.

Trakstarr allows you to customize tracking zones and engagement setting as well as build flexible export options to deliver data directly into your preferred format.

Data Collection For Retail Locations

Understand total traffic and high traffic periods for efficient staffing measure in store display performance for by determining points of interest.

Data Collection For Consumer Events

Measure overall traffic at an event and automatically segment to determine the engagements and impressions you had for a high-level understanding your activation performance.


What Type of Data Is Collected and Reported?

AUDIENCE COUNT & SEGMENTATION

AUDIENCE
DEMOGRAPHICS

AUDIENCE EMOTIONAL RESPONSES

POINT OF INTEREST CONVERSION

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