“80% of consumers admit that they are more likely to buy a product if they had the chance to speak to someone about it via a two way conversation”

The story Behind The Experiential Sales Agency

Knewsales Group was founded in 2002 in Toronto Ontario, Canada by Partners Neil Spivack and Mike Kuipers. The idea that People sell to people most effectively and efficiently was the inspiration.

KGS was born from a culture of drive, determination and a passion for results. Knewsales Group creates Experiential Sales™ Programs that measure success based on our ability to deliver on our client’s business goals.

Our pay for performance programs are designed to deliver positive ROI, lower costs to acquire, and increase brand awareness.

There is no other advertising medium that can produce the measurable result that a Knewsales Experiential Sales™ program can.

OUR MISSION STATEMENT: EARNING THE RIGHT TO DELIVER FOR OUR CLIENTS TOMORROW BY EXCEEDING THEIR EXPECTATIONS TODAY

EXPERIENTIAL SALES™

This is how we do customer acquisition.
We create memorable customer experiences that both engage and drive conversion

RETAIL SALES SOLUTIONS

Win the battle at retail with field sales solutions.
Success is measured by achieving sales goals, boosting RSA recommendation and increasing in-store share

B2B SALES SOLUTIONS

Creating strategy, insights, and results-focused execution.
B2B sales support programs that give you both the flexibility and results you need.

REAL TIME DATA COLLECTION

Don’t guess if your campaign was a success…Prove it !
Trakstarr technology accurately and silently tracks all live customer impressions and engagements in real-time

“You should wake up everyday and look forward to going to work”

People & Culture

We are in the business of people: Employees, contractors, clients and consumers.

Creating fulfilling work experiences, building strong partnerships and creating meaningful interactions is our focus and our passion.

We cultivate an environment of transparency, accountability and optimism. We hire for attitude and train for skill.

We work hard. Very hard. But we always find time to connect as a team and to give back to our community.

Our Core Values

Customer Commitment

Program
Transparency

Work
Integrity

Program
Teamwork

Will to
Win


Get to know Knewsales. Watch Our Video.

“We activate where people live, work, shop and play”

OUR WORK

Every Experiential Sales™ program that we activate is a little different, but the approach is always the same.

Our innovative experiences and Intercept
Sales approach drives conversion at malls, airports, events, festivals, retail stores, transit stations, residential buildings, office towers, and just about anywhere else a conversation can take place.

Whether your objective is lead generation, direct sales, assisted sales, member acquisition, or data capture, we create programs that not only deliver results, but also track performance along the way.

Some of Our Experiential Sales™ Programs